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<strong><span style="font-size: 14pt; line-height: 200%;">Sunny Power Tank</span></strong></p> <p class="MsoNormal" style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; line-height: 200%;"> Our everyday life is full of gadgets.. An average American was carrying in 2013, about 2.9 devices (scmagazine.com). If we look in a teenager’s pocket and backpack, we could find a tablet, mp3 player and of course everyones favourite, the smartphone. He also might have at home, a laptop and a portable video game console. Seems like a lot of fun, with unlimited possibilities. But suddenly the battery is depleted. You wanted to make just one more call or picture, but the battery is drained of its last power drops. You are nothomeof course! This is why my company – Imaginate Inc. had developed a new reliable and portable way to charge your batteries: Sunny Power Tank. Sunny Power Tank is a new portable battery charger. Designed with the latest solar cells technology, it can recharge a battery using the sunlight or a classic power cord at home. It comes with a set of cables which allows the user to connect and charge a great range of portable devices. It can recharge a device in real-time and it will be an ideal partner for smartphone and gadget heavy-users. Imaginate Inc. wants to find out if the product will fit with its objectives. Our Strategy Manager has conducted a SWOT analysis in order to determine the possible strengths and weaknesses and what could be the opportunities and threats on the market ( Kerin, Hartley, Rudelius, 2013, pg 207). After meetings with all our involved departments, we think that Sunny Power Tank has the following SWOT matrix:</p> <table class="MsoNormalTable" style="border-collapse: collapse; mso-padding-alt: 0cm 0cm 0cm 0cm;" border="0" cellspacing="0" cellpadding="0"> <tbody> <tr style="mso-yfti-irow: 0; mso-yfti-firstrow: yes; height: 78.7pt;"> <td style="width: 221.4pt; border: solid windowtext 1.0pt; padding: 0cm 5.4pt 0cm 5.4pt; height: 78.7pt;" valign="top" width="295"> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">Strengths</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- A new innovative product</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- Portable source of power</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- A large number of potential customers</p> </td> <td style="width: 221.4pt; border: solid windowtext 1.0pt; border-left: none; padding: 0cm 5.4pt 0cm 5.4pt; height: 78.7pt;" valign="top" width="295"> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">Weaknesses</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">-Not known on the market</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- Might not be compatible with all the portable devices</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- Cheaper alternatives</p> </td> </tr> <tr style="mso-yfti-irow: 1; mso-yfti-lastrow: yes; height: 82.3pt;"> <td style="width: 221.4pt; border: solid windowtext 1.0pt; border-top: none; padding: 0cm 5.4pt 0cm 5.4pt; height: 82.3pt;" valign="top" width="295"> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">Opportunities</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">-Trendsetter</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- Lower running costs for the customers</p> <p class="MsoNormal" style="mso-margin-top-alt: auto; margin-right: 8.0pt; mso-margin-bottom-alt: auto; margin-left: 8.0pt; line-height: 200%;">- Good market share</p> </td> <td style="width: 221.4pt; border-top: none; border-left: none; border-bottom: solid windowtext 1.0pt; border-right: solid windowtext 1.0pt; padding: 0cm 5.4pt 0cm 5.4pt; height: 82.3pt;" valign="top" width="295"> <p class="MsoNormal" style="mso-margin-top-alt: auto; XXXXXX-right: X.XXX; mso-margin-bottom-alt: auto; XXXXXX-left: 8.XXX; line-XXXXXX: XXX%;">Threats</p> <p XXXXX="XXXXXXXXX" style="XXX-XXXXXX-XXX-alt: auto; XXXXXX-right: X.XXX; XXX-margin-bottom-XXX: auto; XXXXXX-left: 8.XXX; XXXX-XXXXXX: 200%;">-XXXXXXXXX will not XXXXX how XX use it</p> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-XXX-XXX: auto; margin-right: 8.0pt; mso-margin-bottom-XXX: auto; margin-XXXX: X.0pt; line-XXXXXX: XXX%;">- Some XXXXXXXXXXX XXXXX develop their own product versions</p> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-top-alt: XXXX; margin-right: 8.XXX; XXX-margin-bottom-XXX: auto; margin-left: 8.0pt; line-XXXXXX: 200%;">- Small market XXXXX</p> </td> </tr> </tbody> </table> <p class="MsoNormal" style="XXX-margin-XXX-XXX: auto; XXX-XXXXXX-bottom-alt: auto; XXXX-XXXXXX: 200%;">XXXXX X – SWOT analysis XXX XXXXX XXXXX Tank</p> <p XXXXX="MsoNormal" style="XXX-margin-XXX-XXX: auto; XXX-XXXXXX-bottom-alt: auto; XXXX-height: 200%;"> XXX company XXXXXXX has a XXXXXXX XXXX for XXXXXXXXX phone chargers XXX aftermarket XXXXXXXXX XXX smartphones. We talked XX our customers and XXXXX out XXXX they XXXXXX XXXX Sunny XXXXX Tank. XXXXXXXXX XXX suppliers XXXXXXXX XXXX XXXXXXXXXXX XXXXXXXX are a good XXXXXX for XXXXXXXXXXX in developing XXX XXXXXXX XXXXX ( XXXXX, Hartley, Rudelius, XXXX, XX XXX-209). We found out XXXX XXXXXXX XXXXXXXXX are XXXXX XXX after-market batteries XXXX XXXXXXXXX. XXXX XXXXXXXX our XXXXX-market battery XX an emergency XXXXXXXX. XXXXXXXXX they even XXXXXX XX recharge them XXXX XXXXXXXX a XXXXX XXXXXX. XX searched for a XXX for our XXXXXXXXX XX XXXX-recharge. Sunny XXXXX Tank will rely on XXXXX XXXXXXXX XX using XXXXXXXXXXXX cells in order XX capture the XXXXXXXX XXX XXXXXXXXX it XXXX electricity. The new product will XX XXXXXX. At XXXXX this is XXXX our Senior Marketing XXXXXXX has XXXXXXXXX. We must XXXXXXXX our XXXXXXX market XXXXX XXX XXXXXXXXXXXX channels. Financial projections are XXXX XXXX important as the XXXXXXX must XXXX an XXXXXXXXXX XXXXX XXX the end consumer, XXX it XXXX XXXX XX profitable XXX us. XXXXXXXXX XXX. XX operating XX a monopolistic competition market XXXXX. There are many firms offering XXXXXXXXXXX XXX XXXXXXXX electronic XXXXXXX and XXXX all XXX to make XXXXXXXXX XXXXXXXX XX varying the design, colors, brand, XXXXXXX and XXXXXXXXX. XXXXXXXX XXXX market XX XXXXXXXXXX XXXX and XXX XXXXX XXX be very controlled in a XXXXXXXXXXXX XXX. XXXXXXXX, XXXXXXXXXXX XXX trademarks XXXX a XXXXXXXXXXX XXXX on taking a XXXXX on this market. On this XXXX XX market structure, we must take precautions XXXX launching a XXX XXXXXXX. XXXXX XXXXX Tank XXXX XX XXXXXXXXXX XX a trademark XXX XXX XXXXXXXXXX XXXX be XXXXXXXX. In this way, we XXXX have a sure place on the XXXXXX for at least a few years. XXXXXXXX and XXXXXXXXXXX XXXXX XXXX be higher, XXX this reason, but the sale XXXXX XXXX XXXXXXX this cost XXXX a better profit margin. XX concluded all this XXXXX about XXX market structure from XXX “XXXX Basic XXXXXX Models&XXXXX; (<span style="color: #XXXXXX; XXXXXXXXXX-image: XXXXXXX; background-attachment: XXXXXXX; background-size: initial; XXXXXXXXXX-origin: initial; XXXXXXXXXX-XXXX: XXXXXXX; background-position: initial; background-XXXXXX: initial;" XXXX="RO">McConnell, Brue, XXX XXXXX. 2009</span>, XX XXX, 297). Together XXXX the strong commitment for intensive research and development and XXXXXXXXXX ideas, we XXXX XXXX acknowledge XXXX our XXXXXXXX XXX XXXXXXXXXXXXX. A XXXXXX accessory XX not mandatory for XXXXX the XXXXXX XXXXXX. Some gadgets XXXXXXX XXXXX position on the XXXXXX in XXX XXXX XXXXX. Mobile phones are now an XXXXXXXXX equipment for XXX XXXXX XX own, tablets XXXX from XXXXX a XXXXXXX device XX one XXXX in business activities like XXXXX, XXXXXXXXXXX XXX XXXXXXXXXX. Compact digital cameras are XXX a frequent companion XX vacations. XXX this changes are very XXXX for XXXXX XXXXX Tank because XX the XXXX potential market XXX not so good XX we XXXXXXXX the fact XXXX XXXXXX aftermarket XXXXXXXXXXX XX something XXXXXXXX. XXX this XXXXX, our XXXXXXX XXX a high elasticity coefficient). XXXXX changes have a great impact on XXXXX and this is why we must strictly coordinate XXX XXXXX XXX XXXXXXXXXXXX team. We have the following projection XXX quantities sold XX a XXXXXXXXX XXXXX:</p> <table XXXXX="MsoTableGrid" style="border-collapse: collapse; border: none; mso-border-XXX: solid XXXXXXXXXX .5pt; mso-XXXX-XXXXXXX: 1184; mso-padding-XXX: 0cm 5.4pt 0cm 5.4pt;" border="X" XXXXXXXXXXX="0" cellpadding="X"> <tbody> <tr> <td style="width: 88.55pt; border: solid XXXXXXXXXX X.0pt; mso-border-XXX: solid windowtext .5pt; padding: 0cm X.XXX 0cm 5.XXX;" valign="XXX" width="XXX"> <p class="XXXXXXXXX" style="mso-XXXXXX-top-XXX: XXXX; mso-margin-bottom-XXX: XXXX; XXXX-height: 200%;">Quantity</p> </td> <td style="width: XX.55pt; border: solid windowtext 1.XXX; border-XXXX: none; XXX-border-left-alt: solid windowtext .5pt; XXX-border-XXX: solid windowtext .5pt; padding: XXX X.XXX XXX 5.4pt;" XXXXXX="top" width="118"> <p class="MsoNormal" style="XXX-XXXXXX-XXX-XXX: XXXX; mso-XXXXXX-XXXXXX-XXX: auto; XXXX-XXXXXX: 200%;">XX.XXX</p> </td> <td style="width: XX.XXXX; border: solid XXXXXXXXXX X.XXX; border-left: XXXX; XXX-border-XXXX-alt: solid XXXXXXXXXX .XXX; mso-border-XXX: solid XXXXXXXXXX .5pt; padding: XXX 5.4pt XXX X.4pt;" valign="top" width="118"> <p XXXXX="XXXXXXXXX" style="mso-margin-top-XXX: XXXX; mso-XXXXXX-bottom-alt: XXXX; XXXX-XXXXXX: 200%;">15.XXX</p> </td> </tr> <tr> <td style="width: 88.55pt; border: solid windowtext X.XXX; border-XXX: XXXX; XXX-border-top-alt: solid XXXXXXXXXX .5pt; mso-border-XXX: solid XXXXXXXXXX .5pt; padding: 0cm 5.4pt 0cm X.4pt;" XXXXXX="XXX" width="XXX"> <p class="XXXXXXXXX" style="mso-margin-XXX-XXX: auto; XXX-margin-bottom-XXX: XXXX; XXXX-height: 200%;">XXXXX</p> </td> <td style="width: 88.55pt; border-XXX: none; border-left: none; border-XXXXXX: solid windowtext X.XXX; border-XXXXX: solid XXXXXXXXXX 1.XXX; XXX-border-XXX-alt: solid windowtext .XXX; XXX-border-left-XXX: solid XXXXXXXXXX .5pt; XXX-border-XXX: solid XXXXXXXXXX .XXX; padding: 0cm X.XXX XXX 5.4pt;" valign="XXX" width="118"> <p class="MsoNormal" style="XXX-margin-top-alt: auto; XXX-margin-XXXXXX-alt: auto; line-height: 200%;">$23</p> </td> <td style="width: 88.55pt; border-top: XXXX; border-left: none; border-bottom: solid XXXXXXXXXX X.XXX; border-right: solid windowtext X.XXX; XXX-border-XXX-XXX: solid windowtext .5pt; XXX-border-XXXX-XXX: solid windowtext .5pt; XXX-border-alt: solid windowtext .5pt; padding: 0cm 5.XXX XXX X.4pt;" valign="XXX" width="118"> <p XXXXX="XXXXXXXXX" style="XXX-margin-XXX-XXX: auto; XXX-XXXXXX-bottom-XXX: auto; XXXX-XXXXXX: 200%;">$22</p> </td> </tr> <tr> <td style="width: XX.XXXX; border: solid windowtext 1.XXX; border-XXX: none; mso-border-top-alt: solid XXXXXXXXXX .5pt; XXX-border-alt: solid windowtext .5pt; padding: XXX X.4pt 0cm 5.4pt;" valign="XXX" width="XXX"> <p class="MsoNormal" style="mso-XXXXXX-XXX-XXX: XXXX; mso-XXXXXX-XXXXXX-XXX: XXXX; line-height: XXX%;">Sales Revenue</p> </td> <td style="width: 88.55pt; border-top: none; border-left: XXXX; border-bottom: solid XXXXXXXXXX 1.0pt; border-right: solid XXXXXXXXXX 1.0pt; mso-border-top-alt: solid windowtext .5pt; mso-border-XXXX-XXX: solid XXXXXXXXXX .5pt; XXX-border-alt: solid XXXXXXXXXX .5pt; padding: XXX 5.XXX XXX 5.XXX;" XXXXXX="top" width="118"> <p XXXXX="MsoNormal" style="mso-XXXXXX-top-alt: auto; mso-margin-bottom-alt: XXXX; XXXX-height: 200%;">$XXX.000</p> </td> <td style="width: XX.XXXX; border-top: XXXX; border-left: none; border-bottom: solid windowtext X.0pt; border-right: solid XXXXXXXXXX X.0pt; mso-border-top-XXX: solid XXXXXXXXXX .XXX; XXX-border-left-alt: solid XXXXXXXXXX .5pt; mso-border-XXX: solid windowtext .XXX; padding: XXX 5.4pt XXX X.XXX;" valign="XXX" width="XXX"> <p XXXXX="MsoNormal" style="mso-margin-XXX-XXX: XXXX; XXX-margin-bottom-XXX: XXXX; XXXX-XXXXXX: 200%;">$330.000</p> </td> </tr> </tbody> </table> <p class="XXXXXXXXX" style="XXX-XXXXXX-top-XXX: auto; XXX-XXXXXX-XXXXXX-XXX: XXXX; XXXX-XXXXXX: XXX%;">XXXXX 1- XXXXX and XXXXXXXX changes for Sunny XXXXX Tank.</p> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-top-XXX: XXXX; XXX-margin-bottom-alt: XXXX; line-height: 200%;">XXXXXXXX the price elasticity XXXXXXXXXXX XXX formula (<span style="color: #333333; background-image: initial; XXXXXXXXXX-XXXXXXXXXX: initial; background-XXXX: XXXXXXX; XXXXXXXXXX-XXXXXX: XXXXXXX; background-clip: XXXXXXX; XXXXXXXXXX-position: XXXXXXX; background-repeat: initial;" XXXX="XX">XXXXXXXXX, Brue, and XXXXX. XXXX</span>, pg 114), XX XXXX the following XXXXXX:1.643. We can say XXXX XXXXXXXX XXX XXXXX XXX XXX Sunny Power XXXX will bring higher revenue. XXX price change can have a XXXXX impact on XXXXXXX XXXXXX. In order to XXX the XXXX XXXXX XXX our XXXXXX product, we XXXX XXXX XXXX a look at the XXXXXXXXXX cost XXX especially XX the marginal costs and XXXXXXXX XXXXXXX. XXX XXXXXXXXXX XXXXXXXX has a fixed cost XX $30.000 per XXXXX XXX variable cost XXX change according XX production numbers. X XXXXXXXXX can XXXXXXX 2000 units per month. XX XXXXXXXX has a XXXX XX $2400 XXX XXXXX. XXX material and XXXXXXX XXXXX are 7$ XXX XXXX. Research and development registered a cost XX $10000. Our XXXXXXXXX XXX store XX.000 products. Every XXXXX unit XXXX XX stored XX a logistic XXXXXXXX which XX charging us with 10$ per stored unit. Fixed XXXXX weight XXXX for XXX XXX XXXXXXX. XXXX XX XXX our main XXXXXXXXX will XX to XXXXXXX and sell as XXXX XX XXXXXXXX in order XX lower the average XXXX XXX product and the XXXXXXXX XXXX. Producing XXXX 15.XXX XXXXX per XXXXX XXXX XXXXXXXXX a higher XXXX per XXXX for our product, due XX the extra XXXXXXX cost. XXX XXXXXXX:</p> <table class="MsoTableGrid" style="border-collapse: collapse; border: XXXX; mso-border-XXX: solid windowtext .5pt; mso-XXXX-XXXXXXX: XXXX; mso-padding-XXX: 0cm X.4pt 0cm 5.XXX;" border="X" XXXXXXXXXXX="X" cellpadding="X"> <tbody> <tr> <td style="width: XX.XXX; border: solid XXXXXXXXXX 1.XXX; XXX-border-alt: solid windowtext .5pt; padding: XXX X.4pt XXX 5.XXX;" valign="top" width="102"> <p class="MsoNormal" style="mso-XXXXXX-top-XXX: auto; XXX-XXXXXX-XXXXXX-alt: auto; XXXX-XXXXX: center; line-height: XXX%;" XXXXX="center">Quantity</p> </td> <td style="width: 80.XXX; border: solid windowtext X.XXX; border-left: XXXX; mso-border-XXXX-alt: solid windowtext .5pt; mso-border-XXX: solid windowtext .XXX; padding: XXX X.XXX XXX 5.XXX;" XXXXXX="top" width="107"> <p XXXXX="MsoNormal" style="mso-margin-XXX-XXX: XXXX; XXX-margin-bottom-XXX: XXXX; XXXX-XXXXX: center; line-XXXXXX: 200%;" align="XXXXXX">Fixed XXXX = $XX.XXX/X</p> </td> <td style="width: 77.0pt; border: solid windowtext X.0pt; border-XXXX: none; mso-border-left-alt: solid XXXXXXXXXX .XXX; mso-border-alt: solid XXXXXXXXXX .5pt; padding: 0cm X.4pt XXX X.4pt;" XXXXXX="top" width="XXX"> <p XXXXX="MsoNormal" style="mso-margin-XXX-XXX: XXXX; XXX-margin-bottom-alt: XXXX; XXXX-XXXXX: XXXXXX; XXXX-XXXXXX: 200%;" XXXXX="XXXXXX">Variable XXXX/XXXX</p> </td> <td style="width: XX.XXXX; border: solid windowtext X.XXX; border-XXXX: none; mso-border-XXXX-alt: solid windowtext .5pt; mso-border-alt: solid windowtext .XXX; padding: XXX X.XXX 0cm 5.4pt;" XXXXXX="XXX" width="XXX"> <p class="MsoNormal" style="mso-XXXXXX-top-XXX: XXXX; XXX-XXXXXX-bottom-alt: auto; XXXX-XXXXX: XXXXXX; XXXX-height: XXX%;" XXXXX="center">Average cost per unit</p> </td> <td style="width: 71.XXX; border: solid XXXXXXXXXX 1.XXX; border-XXXX: XXXX; mso-border-left-alt: solid windowtext .5pt; mso-border-XXX: solid XXXXXXXXXX .5pt; padding: 0cm 5.XXX XXX X.XXX;" valign="top" width="XX"> <p class="MsoNormal" style="XXX-XXXXXX-top-alt: auto; mso-margin-bottom-alt: auto; text-align: center; line-XXXXXX: 200%;" align="center">Sales for $XX/XXXX</p> </td> <td style="width: XX.XXXX; border: solid XXXXXXXXXX 1.0pt; border-XXXX: XXXX; mso-border-left-alt: solid windowtext .5pt; XXX-border-XXX: solid XXXXXXXXXX .5pt; padding: 0cm 5.XXX 0cm 5.4pt;" valign="XXX" width="XX"> <p class="MsoNormal" style="XXX-margin-XXX-XXX: auto; XXX-margin-XXXXXX-XXX: auto; text-XXXXX: XXXXXX; XXXX-XXXXXX: XXX%;" XXXXX="XXXXXX">XXXXXX/Loss</p> </td> </tr> <tr style="XXX-XXXX-irow: X; XXXXXX: XX.XXXX;"> <td style="width: 76.XXX; border: solid windowtext X.XXX; border-XXX: XXXX; mso-border-top-XXX: solid windowtext .5pt; XXX-border-XXX: solid windowtext .5pt; padding: 0cm 5.XXX XXX X.XXX; height: 24.XXXX;" valign="XXX" width="XXX"> <p class="XXXXXXXXX" style="XXX-margin-top-XXX: auto; XXX-XXXXXX-bottom-XXX: auto; XXXX-align: center; XXXX-height: 200%;" align="XXXXXX">XXXX</p> </td> <td style="width: XX.4pt; border-XXX: XXXX; border-XXXX: none; border-XXXXXX: solid XXXXXXXXXX 1.XXX; border-XXXXX: solid windowtext X.XXX; XXX-border-XXX-XXX: solid XXXXXXXXXX .XXX; mso-border-XXXX-XXX: solid windowtext .XXX; mso-border-alt: solid windowtext .5pt; padding: XXX X.4pt 0cm X.XXX; height: XX.XXXX;" valign="XXX" width="107"> <p class="MsoNormal" style="mso-margin-top-XXX: auto; mso-XXXXXX-XXXXXX-alt: XXXX; text-XXXXX: XXXXXX; line-XXXXXX: 200%;" XXXXX="center">XX</p> </td> <td style="width: XX.0pt; border-top: none; border-left: XXXX; border-bottom: solid XXXXXXXXXX X.XXX; border-right: solid XXXXXXXXXX 1.XXX; mso-border-XXX-XXX: solid XXXXXXXXXX .5pt; mso-border-left-XXX: solid windowtext .XXX; XXX-border-XXX: solid XXXXXXXXXX .XXX; padding: XXX X.4pt XXX X.4pt; XXXXXX: 24.XXXX;" XXXXXX="XXX" width="103"> <p XXXXX="MsoNormal" style="XXX-XXXXXX-XXX-alt: XXXX; mso-margin-XXXXXX-alt: auto; text-align: XXXXXX; line-height: 200%;" XXXXX="center">X.X</p> </td> <td style="width: XX.95pt; border-top: XXXX; border-XXXX: none; border-XXXXXX: solid windowtext 1.XXX; border-right: solid windowtext X.0pt; mso-border-top-alt: solid XXXXXXXXXX .XXX; mso-border-XXXX-XXX: solid XXXXXXXXXX .5pt; mso-border-alt: solid XXXXXXXXXX .XXX; padding: 0cm 5.4pt 0cm X.XXX; height: XX.XXXX;" XXXXXX="XXX" width="XXX"> <p XXXXX="MsoNormal" style="XXX-XXXXXX-top-XXX: XXXX; XXX-XXXXXX-bottom-XXX: XXXX; XXXX-align: center; XXXX-height: 200%;" align="XXXXXX">XX.2</p> </td> <td style="width: XX.0pt; border-XXX: XXXX; border-XXXX: none; border-bottom: solid windowtext 1.XXX; border-XXXXX: solid XXXXXXXXXX 1.XXX; XXX-border-XXX-XXX: solid XXXXXXXXXX .5pt; mso-border-left-alt: solid windowtext .XXX; mso-border-XXX: solid XXXXXXXXXX .5pt; padding: 0cm X.4pt XXX 5.XXX; XXXXXX: XX.XXXX;" valign="XXX" width="95"> <p XXXXX="MsoNormal" style="XXX-margin-top-alt: auto; XXX-margin-bottom-alt: XXXX; text-XXXXX: XXXXXX; line-height: 200%;" XXXXX="center">44.000</p> </td> <td style="width: XX.85pt; border-top: XXXX; border-XXXX: none; border-XXXXXX: solid windowtext X.XXX; border-XXXXX: solid XXXXXXXXXX 1.0pt; XXX-border-top-XXX: solid XXXXXXXXXX .5pt; XXX-border-left-alt: solid windowtext .XXX; mso-border-alt: solid XXXXXXXXXX .XXX; padding: XXX 5.4pt XXX X.4pt; XXXXXX: XX.95pt;" valign="top" width="XX"> <p XXXXX="XXXXXXXXX" style="XXX-margin-XXX-alt: XXXX; XXX-margin-bottom-alt: auto; text-XXXXX: XXXXXX; line-XXXXXX: 200%;" XXXXX="center">-12.400</p> </td> </tr> <tr> <td style="width: XX.6pt; border: solid XXXXXXXXXX 1.XXX; border-XXX: XXXX; mso-border-top-alt: solid XXXXXXXXXX .5pt; XXX-border-alt: solid windowtext .5pt; padding: 0cm 5.XXX 0cm 5.XXX;" XXXXXX="top" width="XXX"> <p class="MsoNormal" style="XXX-XXXXXX-XXX-XXX: XXXX; mso-XXXXXX-bottom-XXX: auto; text-XXXXX: center; XXXX-height: 200%;" XXXXX="center">XX.XXX</p> </td> <td style="width: XX.XXX; border-top: none; border-XXXX: none; border-XXXXXX: solid XXXXXXXXXX X.XXX; border-right: solid windowtext 1.0pt; XXX-border-top-XXX: solid windowtext .XXX; XXX-border-XXXX-alt: solid windowtext .5pt; XXX-border-alt: solid windowtext .XXX; padding: 0cm 5.XXX XXX 5.4pt;" XXXXXX="XXX" width="107"> <p class="MsoNormal" style="XXX-margin-XXX-alt: auto; mso-XXXXXX-XXXXXX-XXX: XXXX; text-XXXXX: center; XXXX-XXXXXX: 200%;" align="center">X.33</p> </td> <td style="width: 77.XXX; border-top: XXXX; border-left: XXXX; border-XXXXXX: solid windowtext 1.XXX; border-right: solid windowtext 1.0pt; mso-border-XXX-XXX: solid windowtext .XXX; XXX-border-XXXX-XXX: solid XXXXXXXXXX .5pt; mso-border-alt: solid windowtext .XXX; padding: XXX X.XXX 0cm X.4pt;" valign="top" width="103"> <p class="MsoNormal" style="mso-margin-XXX-alt: auto; mso-XXXXXX-XXXXXX-XXX: auto; XXXX-XXXXX: XXXXXX; XXXX-height: 200%;" XXXXX="center">X.X</p> </td> <td style="width: 75.XXXX; border-top: none; border-left: none; border-bottom: solid XXXXXXXXXX X.XXX; border-right: solid XXXXXXXXXX X.XXX; mso-border-top-XXX: solid XXXXXXXXXX .XXX; mso-border-left-XXX: solid windowtext .XXX; mso-border-XXX: solid windowtext .5pt; padding: XXX X.XXX 0cm 5.XXX;" XXXXXX="top" width="XXX"> <p class="MsoNormal" style="mso-margin-top-XXX: XXXX; XXX-margin-bottom-XXX: XXXX; XXXX-XXXXX: center; line-XXXXXX: XXX%;" XXXXX="center">XX.XX</p> </td> <td style="width: XX.0pt; border-top: XXXX; border-XXXX: none; border-bottom: solid windowtext 1.XXX; border-XXXXX: solid XXXXXXXXXX 1.XXX; XXX-border-XXX-XXX: solid XXXXXXXXXX .XXX; mso-border-left-XXX: solid windowtext .XXX; XXX-border-alt: solid windowtext .5pt; padding: 0cm X.4pt XXX X.XXX;" valign="XXX" width="95"> <p class="XXXXXXXXX" style="mso-margin-top-XXX: auto; mso-XXXXXX-bottom-alt: auto; text-XXXXX: center; XXXX-height: 200%;" XXXXX="XXXXXX">264.000</p> </td> <td style="width: 61.85pt; border-top: XXXX; border-XXXX: XXXX; border-bottom: solid windowtext 1.0pt; border-right: solid XXXXXXXXXX 1.XXX; mso-border-top-alt: solid windowtext .XXX; XXX-border-left-XXX: solid windowtext .XXX; mso-border-XXX: solid windowtext .XXX; padding: 0cm X.4pt 0cm 5.4pt;" XXXXXX="top" width="XX"> <p XXXXX="MsoNormal" style="mso-margin-top-XXX: auto; XXX-margin-bottom-XXX: XXXX; text-align: XXXXXX; line-XXXXXX: XXX%;" align="center">+125640</p> </td> </tr> <tr> <td style="width: XX.6pt; border: solid windowtext X.0pt; border-top: none; XXX-border-top-XXX: solid XXXXXXXXXX .5pt; mso-border-alt: solid windowtext .5pt; padding: XXX X.4pt 0cm X.4pt;" XXXXXX="XXX" width="102"> <p class="XXXXXXXXX" style="XXX-margin-top-alt: auto; XXX-XXXXXX-XXXXXX-alt: auto; text-align: XXXXXX; line-XXXXXX: 200%;" align="center">15.000</p> </td> <td style="width: XX.XXX; border-XXX: XXXX; border-left: none; border-bottom: solid XXXXXXXXXX 1.0pt; border-XXXXX: solid XXXXXXXXXX X.0pt; XXX-border-top-XXX: solid windowtext .XXX; XXX-border-XXXX-alt: solid XXXXXXXXXX .5pt; mso-border-alt: solid windowtext .XXX; padding: 0cm X.4pt XXX 5.XXX;" valign="XXX" width="XXX"> <p XXXXX="XXXXXXXXX" style="XXX-XXXXXX-top-XXX: XXXX; mso-margin-XXXXXX-alt: XXXX; XXXX-align: center; line-XXXXXX: XXX%;" XXXXX="center">X.XX</p> </td> <td style="width: 77.XXX; border-top: XXXX; border-left: XXXX; border-XXXXXX: solid windowtext X.0pt; border-XXXXX: solid XXXXXXXXXX 1.0pt; mso-border-top-XXX: solid windowtext .5pt; XXX-border-XXXX-XXX: solid windowtext .5pt; mso-border-XXX: solid windowtext .5pt; padding: 0cm X.4pt 0cm 5.XXX;" valign="XXX" width="XXX"> <p XXXXX="MsoNormal" style="mso-XXXXXX-XXX-XXX: XXXX; mso-margin-bottom-alt: auto; XXXX-align: center; XXXX-XXXXXX: XXX%;" XXXXX="XXXXXX">10.XX</p> </td> <td style="width: XX.XXXX; border-top: XXXX; border-XXXX: XXXX; border-XXXXXX: solid windowtext X.0pt; border-right: solid windowtext X.XXX; mso-border-top-alt: solid XXXXXXXXXX .XXX; mso-border-XXXX-XXX: solid XXXXXXXXXX .5pt; XXX-border-XXX: solid XXXXXXXXXX .5pt; padding: 0cm X.XXX XXX 5.4pt;" XXXXXX="top" width="XXX"> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-XXX-alt: auto; mso-XXXXXX-bottom-XXX: auto; XXXX-XXXXX: center; XXXX-XXXXXX: XXX%;" align="center">XX.87</p> </td> <td style="width: XX.0pt; border-XXX: XXXX; border-left: XXXX; border-bottom: solid windowtext X.0pt; border-XXXXX: solid XXXXXXXXXX 1.0pt; mso-border-top-alt: solid XXXXXXXXXX .5pt; XXX-border-XXXX-alt: solid XXXXXXXXXX .5pt; XXX-border-XXX: solid windowtext .5pt; padding: 0cm X.4pt 0cm X.4pt;" XXXXXX="top" width="95"> <p class="MsoNormal" style="mso-XXXXXX-top-XXX: auto; mso-margin-bottom-alt: XXXX; text-XXXXX: XXXXXX; XXXX-XXXXXX: XXX%;" XXXXX="XXXXXX">330.000</p> </td> <td style="width: XX.85pt; border-XXX: XXXX; border-XXXX: XXXX; border-bottom: solid windowtext 1.XXX; border-XXXXX: solid XXXXXXXXXX X.XXX; mso-border-top-alt: solid windowtext .XXX; mso-border-left-XXX: solid windowtext .5pt; mso-border-alt: solid XXXXXXXXXX .XXX; padding: XXX 5.4pt 0cm X.4pt;" valign="XXX" width="XX"> <p XXXXX="MsoNormal" style="mso-margin-XXX-alt: auto; XXX-XXXXXX-XXXXXX-XXX: auto; XXXX-XXXXX: center; line-height: 200%;" XXXXX="XXXXXX">+136950</p> </td> </tr> </tbody> </table> <p XXXXX="MsoNormal" style="mso-XXXXXX-top-alt: auto; XXX-margin-bottom-alt: auto; XXXX-XXXXXX: XXX%;">XXX 15.000 XX would XXXX to hire X workers and we XXXX XXXX XX pay an XXXXX $XX.000 for storage. We will have $8.X XXX XXX first XX.000 XXXXX = $98.400 and for the XXXX bundle XX XXXX units XX will XXXX $18.28 per XXXX = XX.840. The most profitable way/XXXX XX XXXXXXX is to XXXXXXXX XXX XXXXXXXX at 12.XXX. XX XXXXXX XXXXXXXX investing in a larger XXXXXXXX warehouse. Not paying XXX extra $XX.XXX XXX outsourced XXXXXXX services would increase our profit slightly. XXX 15.XXX XXXXX, we would have $XXX.XXX XXXXXX. But we must see in XXX first XXXXX how XXXX XXXX be XXX market demand. Pricing is XXX the only XXXXXXXX XXX XXX future XXXXXXXXX. As we showed XXXXX, XX XXXX XXXXXXXX our XXXXXXXXXX XXXXXX in order XX XXXXXXX an XXXXXXXXX XXXXXXX, XX much as XXXXXXXX. XXXXXXXXX efforts will XX focused on XXXXXXXXXX XXXXX XXXXXXXXX in the XXXXX phase XXX increasing market share in the XXXXXX XXXXX. Our sales XXXXXX will include distribution towards online XXXXXX and XXXXXXXXXXX shops. XX some states, XX XXXX search XXX XXXXXXXXXXXX with wholesalers in order XX XXX our XXXXXXX in XXXXX retailers like XXX-Mart. We XXXXXXX that our product XXXX achieve a new milestone for gadget XXXXXXXXXXX. XXXXX XXXXX Tank will XXXXX XXXXXX to enjoy XXX XXXXXXX from their XXXXXXX without XXXXXX XXXXXXX concerns. They XXXX XXXX XXXXXX for the sunlight.</p> <p XXXXX="MsoNormal" style="mso-XXXXXX-XXX-XXX: auto; XXX-margin-bottom-alt: auto; line-XXXXXX: XXX%;">XXXXXXXXXX :</p> <p XXXXX="XXXXXXXXX" style="line-XXXXXX: 200%; XXX-layout-XXXX-XXXXX: XXXX; text-XXXXXXXXX: none;"><span style="XXXXXXXXXX-XXXXX: initial; background-attachment: initial; background-size: initial; XXXXXXXXXX-XXXXXX: initial; background-clip: XXXXXXX; XXXXXXXXXX-XXXXXXXX: XXXXXXX; background-repeat: initial;" XXXX="RO">XXXXX<span XXXXX="apple-XXXXXXXXX-XXXXX"></span><em><span style="mso-bidi-XXXX-XXXXXX: bold; XXXX-style: XXXXXX; mso-XXXX-font-style: italic;">XXXXX</span></em>, XXXXXX<span class="apple-converted-XXXXX"></span><em><span style="XXX-XXXX-XXXX-weight: bold; font-style: XXXXXX; mso-bidi-XXXX-style: XXXXXX;">XXXXXXX</span></em>, William <em><span style="XXX-XXXX-XXXX-XXXXXX: bold; XXXX-style: XXXXXX; mso-XXXX-font-style: XXXXXX;">XXXXXXXX, 2013, Core XX XXXXXXXXX, </span></em>ISBN-XX: 978-0-XX-813998-X</span></p> <p class="XXXXXXXXX" style="mso-margin-XXX-alt: XXXX; XXX-margin-bottom-XXX: auto; XXXX-height: 200%;"><span style="XXXXX: #XXXXXX; XXXXXXXXXX-image: initial; XXXXXXXXXX-attachment: initial; background-size: initial; XXXXXXXXXX-origin: XXXXXXX; XXXXXXXXXX-clip: initial; background-position: initial; background-XXXXXX: initial;" lang="RO">McConnell, XXXX, and XXXXX, 2009</span>, Economics &XXXXX; XXXXXXXXXX, XXXXXXXX, XXX XXXXXXXX, XXXXXXXXXX XXXXXXX, XXXX:<span style="XXXXX: #XXXXXX; mso-XXXX-XXXXXXXX: EN-US; mso-no-XXXXX: XX;"> 978-X-07-337569-X</span></p> <p class="XXXXXXXXX" style="mso-XXXXXX-top-alt: XXXX; mso-margin-bottom-XXX: XXXX; XXXX-XXXXXX: XXX%;"><span style="XXXX-size: XXXX; XXXX-height: 200%; XXXX-family: XXXXXXX, sans-serif;"></span></p> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-top-XXX: XXXX; mso-margin-XXXXXX-alt: XXXX; line-XXXXXX: XXX%;"><span style="font-size: 10pt; line-XXXXXX: XXX%; XXXX-family: Verdana, sans-serif;"></span></p> <p class="MsoNormal" style="XXX-margin-top-alt: auto; XXX-XXXXXX-bottom-alt: auto; line-height: XXX%;"><span style="font-XXXX: 10pt; XXXX-XXXXXX: XXX%; font-XXXXXX: XXXXXXX, XXXX-XXXXX;"></span></p> <p class="MsoNormal" style="mso-XXXXXX-XXX-alt: auto; mso-margin-bottom-XXX: XXXX; XXXX-XXXXXX: 200%;"><span style="XXXX-size: 10pt; line-XXXXXX: 200%; XXXX-XXXXXX: Verdana, sans-XXXXX;"> </span></p> <p class="MsoNormal" style="XXX-XXXXXX-XXX-alt: XXXX; XXX-margin-XXXXXX-XXX: XXXX; XXXX-XXXXXX: XXX%;"><span style="font-XXXX: XXXX; line-height: 200%; font-family: XXXXXXX, sans-XXXXX;"></span></p> <p XXXXX="XXXXXXXXX" style="mso-XXXXXX-top-alt: auto; mso-margin-bottom-XXX: auto; XXXX-height: 200%;"><span style="XXXX-XXXX: 10pt; XXXX-XXXXXX: XXX%; XXXX-XXXXXX: Verdana, sans-XXXXX;"></span></p> <p class="XXXXXXXXX" style="mso-XXXXXX-top-XXX: XXXX; mso-margin-bottom-alt: auto; XXXX-XXXXXX: XXX%;"><span style="font-XXXX: 10pt; line-height: 200%; XXXX-XXXXXX: XXXXXXX, sans-serif;"></span></p> <p XXXXX="MsoNormal" style="mso-XXXXXX-top-alt: XXXX; XXX-margin-XXXXXX-XXX: XXXX; line-height: 200%;"><span style="XXXX-size: XXXX; XXXX-height: 200%; font-XXXXXX: Verdana, sans-serif;"></span></p> <p class="XXXXXXXXX" style="XXX-XXXXXX-XXX-alt: auto; mso-XXXXXX-XXXXXX-XXX: XXXX; line-XXXXXX: 200%;"><span style="XXXX-XXXX: 10pt; XXXX-height: 200%; XXXX-family: XXXXXXX, XXXX-serif;"></span></p> <p class="XXXXXXXXX" style="mso-XXXXXX-top-XXX: auto; mso-XXXXXX-XXXXXX-alt: XXXX; line-XXXXXX: XXX%;"><span style="XXXX-size: XXXX; XXXX-height: XXX%; font-XXXXXX: Verdana, XXXX-XXXXX;"></span></p> <p class="XXXXXXXXX" style="mso-XXXXXX-top-XXX: XXXX; mso-XXXXXX-bottom-alt: auto; line-XXXXXX: XXX%;"><span style="XXXX-size: XXXX; line-XXXXXX: 200%; XXXX-family: Verdana, XXXX-XXXXX;"></span></p> <p class="MsoNormal" style="XXX-margin-XXX-XXX: XXXX; mso-margin-XXXXXX-XXX: XXXX; XXXX-height: 200%;"><span style="font-XXXX: XXXX; XXXX-height: 200%; XXXX-family: XXXXXXX, XXXX-XXXXX;"></span></p> <p XXXXX="MsoNormal" style="XXX-XXXXXX-top-XXX: XXXX; mso-margin-bottom-XXX: auto; XXXX-XXXXXX: 200%;"><span style="XXXX-size: 10pt; line-XXXXXX: XXX%; XXXX-XXXXXX: XXXXXXX, XXXX-serif;"></span></p> <p class="XXXXXXXXX" style="mso-XXXXXX-top-alt: XXXX; mso-margin-bottom-XXX: XXXX; line-XXXXXX: 200%;"><span style="font-size: 10pt; line-height: XXX%; XXXX-family: Verdana, sans-XXXXX;"></span></p> <p class="XXXXXXXXX" style="XXX-XXXXXX-XXX-alt: auto; XXX-XXXXXX-bottom-XXX: XXXX; XXXX-height: XXX%;"><span style="XXXX-XXXX: 10pt; line-XXXXXX: XXX%; font-family: Verdana, sans-XXXXX;"></span></p> <p XXXXX="MsoNormal" style="XXX-margin-top-alt: auto; XXX-margin-XXXXXX-alt: XXXX; XXXX-XXXXXX: XXX%;"><span style="XXXX-XXXX: 10pt; XXXX-XXXXXX: XXX%; XXXX-family: XXXXXXX, XXXX-serif;"></span></p> <p XXXXX="MsoNormal" style="XXX-XXXXXX-XXX-XXX: XXXX; mso-margin-bottom-alt: auto; XXXX-XXXXXX: 200%;"><span style="XXXX-XXXX: 10pt; line-height: 200%; XXXX-XXXXXX: XXXXXXX, sans-XXXXX;">Reference :</span></p> <p class="MsoNormal" style="XXX-XXXXXX-top-XXX: XXXX; mso-XXXXXX-XXXXXX-XXX: auto; XXXX-XXXXXX: XXX%;"><span style="XXXX-size: XXXX; XXXX-height: 200%; XXXX-family: XXXXXXX, XXXX-serif;">XXXXXXXXXX, 2013, XXXX mobile device survey, retrieved in from XXXX://XXX.scmagazine.XXX/2013-mobile-XXXXXX-survey/XXXXXXXXX/1222/#2</span></p> <p class="XXXXXXXXX" style="XXX-XXXXXX-XXX-XXX: auto; mso-margin-XXXXXX-XXX: XXXX; line-XXXXXX: XXX%;"><span style="font-XXXX: 10pt; XXXX-height: XXX%; XXXX-family: XXXXXXX, sans-serif;">XXXXX, XXXXXXX, Rudelius, XXXX, Marketin, XXX Core, fifth edition, McGraw-Hill/Irwin , ISBN 978-0-07-XXXXXX-X</span></p> <p class="XXXXXXXXX" style="XXX-XXXXXX-XXX-alt: XXXX; XXX-margin-XXXXXX-XXX: XXXX; XXXX-height: 200%;"></p> <p class="MsoNormal" style="mso-XXXXXX-top-alt: auto; XXX-XXXXXX-XXXXXX-alt: XXXX; XXXX-XXXXXX: XXX%;"></p>">
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