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</span></p> <p>XXXXX Foods XXXXXXXXXX lost out on its competitive advantage and became an underperformed due to the slide in XXXXXXXX demand XXX the increase in costs XXXXXXXXX the XXXX Great XXXXXXXXX XXXXXXXXX, which caused demand XXX XXXXX Foods XXXXXXXX to fall XX XXXXXXXXX found XXXXX incomes falling. Furthermore, lower margin competitors XXXX as Trader XXXX and Walmart began XX see XXXX demand for their XXXXXXXX XXXXXX XXXX time, while XXXXXXXXXX e-commerce XXXXXXXX began to eat XXXXX Foods’ market XXXXX.<span XXXXX="XXXXX-XXXXXXXXX-XXXXX"></span></p> <p>Question X: Reasons for Whole XXXXX ending up ‘stuck in the middle’</p> <p>XXXXX XXXXX XXXXX XX being ‘XXXXX in the middle’ XXXXXXX of XXX high costs, XXXX XXXXXXXX XXXXXXXXXXXX, local sourcing, economic XXXXXXXX,<span XXXXX="Apple-converted-space"> </span>XXXXXXXXXXXXXXX of competitor products and failed revitalisation XXXXXXXX. XXXXXXXX, Whole XXXXX had always XXXXX XXXX costs XXXX sourcing its XXXXXXXX from premium XXXXX merchants. XXXXXXXX, XXXXX Foods had a XXXX for XXXX XXXXXXXX, and XXXX the recession struck, XXXXX XXXXX XXX XXXXXX XXXX XXXXXXXX XXX inventory and XXXXX XXXXX XXXXXX incurring high warehouse, logistics and transport XXXXX. XXXXXXX, Whole XXXXX XXX not have a XXXXXXXXXXX business model which was XXXXXXXXX proof. XXXXXXXX, XXXXXXXXXXX XXXXXXX to XXXXXXXXX its XXXXXXXX XX XXXXXXXX premium XXXXXXX food XXXXXX, which XXXXXXXX XXXXXXXX XXX XXXXX proposition XX Whole Foods as an XXXXXXXXX XXXXXXX XXXXX producer. XXXXXXX, XXXXX Foods’ XXXXXXXX XX sourcing fresh, XXXXX, XXXXXXX and premium XXXXXXX meant that it XXX unable to XXXX significant economies of XXXXX. (Alvarez et al, XXXX) XXXXXXXXXX, Whole Foods XXXX did XXX succeed in their XXXXXXXXXXXXXX XXXXXXXX, and could XXX re-XXXXXXXXX its aims and XXXXXX XXX XXXX structure XX XXXX up XXXX competitors XXX XXXXXX its traditional dominance. (Cusumano, 2017)</p> <p>Question 3: XXXXXXXX changes XX XXXXX Foods XXXXXXXXX XXX XXXXXXXXXXX with Amazon</p> <p>Amazon’s XXXXXXXXXXX of Whole XXXXX XX an XXXXXXXXX XXXXXX of brighter XXXXXXXX XXXXXXXXX XXX XXXXX Foods, XX XXX e-XXXXXXXX XXX XXXXXX giant will likely XXXXXXXXXXX XXX supply XXXXX XXX XXXXXX the XXXXX XX the struggling organic XXXXX supermarket. Foremost, XXXXXX will likely to lower the cost XX XXXXX XXXXX’ supply XXXXX by XXXXXXXX XXX XXXXXX chain XXXXXXXXXX expertise and its XXXXXXX XXX sorting logistics XXXXXXX. XXXXXXXXXXX, Amazon XXXX likely be able to XXXXXX Whole XXXXX XXXXXXXX with XXXXX products XXXX their brands, XXXXXXXX for increased XXXXX XXXXXXX cross-selling XXX XXXXXXXXXXX sales. Thirdly, XXXXXX’s large scale of its order fulfilment and supply chain XXXXXXXXXX XXXX XXXXX Whole XXXXX to benefit XXXX XXXXXX’s XXXXXXXXX XX scale and fulfil XXXXXX XX XXX lower XXXX. Fourthly, Whole Foods XXXX XXXXXX XXX XXXX of its products moved online, and XXXX XXXX to expand its XXXXXX XXXXX XXX delivery XXXXXXXXXXXXXX. Finally, Whole Foods may XXXX XX pilot new digital XXXXXXXXXXX to enhance XXX digital consumer XXXXXXXXXX, leveraging XXXXXX’s expertise in online marketing.</p> <p>Question X: XXXXXXXX for XXX operational XXX XXXXXXXXX reasons XXX the Whole XXXXX XXXXXXXXXXX XXX XXXXXXX evaluation of XXXXXX’s XXXXXXXX</p> <p>XXXXXX’s XXXXXXXXXXX XX Whole XXXXX XX a XXXXXXXXXXX and XXXXXXX decision, given XXXX the Whole XXXXX XXXXXXXXXXX XXXXX XXXXX XXX XXXXXXX XX XXXXXXX its brand, expand XXXX the premium organic XXXXX market, and XX more competitive XXXXXXX XXXXXX XXXX as Walmart. XXXXXXXX, Amazon’s XXXXXXXXXXX XX XXXXX Foods XXXXX allow XXXXXX to XXXXXXX its reputation XX an unsustainable and exploitative e-XXXXXXXX retailer, XXX ride on Whole Foods’ XXXXXXXX XXXXXXXXXX for XXXXXXX foods XXX XXXXXXXXXXX XXXXXXXX. XXXXXXXX, Amazon’s acquisition XXXXX XXXXX XXX e-XXXXXXXX XXXXX to XXXXXX XXXX a XXXX XXXXXXX XXXXXX with XXXXXX margins. XXXXXXX, Amazon’s acquisition XXXXX XXXXX the XXXXXXX to XXXXXXX XXXX effectively XXXXXXX XXXXXXXXXXX which XXXX XXXXXXXX organically into XXX organic foods XXXXXX XX diversifying their in-house XXXXX of products. This XXXXX XXXXX XXXXX Foods XX XXXX XXXXXXX XXXXXXXXX XXXXXX, XXXXXXX XX how XXXXXXX XXXXXXXX jet.XXX. XXXXXX XXXXX XXXX be able XX XXXXXXX XXXXXX XXXXX XXX.XXX’s dominance in XXXXXXX e-XXXXXXXX, XXX distribute XXXXX Foods’s XXXXXXXX XXXXXXXXXXX XXXXXXX a XXXXXX XXXX XXX online-XXXXXXX approach.<span class="XXXXX-converted-space"> </span>XXXXXXX, Amazon XXX purchasing XXXXX XXXXX XX a discounted XXX competitive XXXXX, XXXXX XXXX Mackey’s XXXXXXXXXX XX XXX company had XXXXXX at XXX XXXX XX XXX acquisition.</p> <p>Conclusion</p> <p>In conclusion, Amazon’s XXXXXXXXXXX of Whole Foods XXX a XXXX considered and strategic XXXX likely to benefit both partners.</p> <p>References</p> <p><span XXXXX="s1">XXXXXXX, J. X., Lane, D., & XXXXXXXX, X. (XXXX). XXXXXX Buys XXXXX XXXXX.</span></p> <p><span class="s1">Cusumano, X. X. (2017). Amazon XXX whole XXXXX: XXXXXX the XXXXXXXX (and XXX money).<em>Communications of the ACM</em>,<em>XX</em>(10), 24-26.</span></p>">
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